Have a book reading. Make your first and main offline marketing move a reading. A live reading of your work is a great way to introduce it to new listeners, a wonderful opportunity to remarket your book if it was previously released, and a fun chance for your fans to ask you questions.
Your audiobook is always for sale and available, though not necessarily in the local bookstore. That said a bookstore is still a great place for a reading. After all, it’s where book lovers gather, and the store will usually advertise the event. They know how important it is to draw people into the store. When pitching the idea to the bookstore, include the number of people you think you and your book can draw. Be sure to talk about how you’ll use your social network to get the word out.
Not everything happens on a computer or smartphone. Traditional, offline marketing is still full of good ideas.